FEEDGEE.COM has announced an official release of the new version of Analytics tools for email marketing. New Analytics monitors subscribers’ interaction with received message and is available for all users of www.feedgee.com.
November 26, 2008 (PRESSbooth.ORG) -- New analytics platform architecture based on distributed servers’ architecture leverages the Service ability to process high loads data streams and email marketing key values rapid calculation. This allows FEEDFEE Marketing to propose quickly deployed individual solutions for business users in December, 2008.
New FEEDGEE Analytics provides all users not only with the quantitative analysis of campaign parameters e.g. number of clicks, number of opened and not delivered messages, but also with listings of subscribers who opened, clicked on links and to whom message was not delivered.
New mail list actualizing feature finds non-existent and wrong email addresses in mail lists after a few unsuccessful delivery attempts and automatically changes subscriber’s status to stop using it in following campaigns before it was edited or approved. This feature supports marketologists with keeping mail lists up to date automatically and helps to optimize investments on marketing.
The President of FEEDGEE Marketing Andriy Sabans’kyy has commented the new release as a successful step towards new opportunities in email marketing Analytics: “Every marketologist is looking for subscribers reactions. Detailed information about openings, clicks, not deliveries because of wrong email addresses, overloaded mail boxes etc. gives a clear understanding of email campaign and whom feedback should be expected from and whom message must be re-sent to.
FEEDGEE Analytics provides all necessary information about email campaign results in one interface. Live precision of a campaign effectiveness details leads to a better market needs understanding and to marketing and advertising spends optimization”.
New Analytics version aims to provide the service users with detailed information about their subscribers’ reactions. Information about subscribers’ interests, mail lists actualization feature and other updates in Analytics will help to grow effectiveness of contacts and rational budgeting for marketing and advertising.
Contact:
FEEDGEE Marketing Press Service
www.feedgee.com
Information sourse: Official blog
http://blog.feedgee.com/en/
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